The photo above is me at age 14 in Alaska with my mom. We did a cruise up the inside passage and visited the small towns along the way. I being a typical teenager who didn't want to be away from her friends, so I really didn't enjoy the natural wonders of Alaska and even refused to eat a salmon dinner. Thanks to the Rasmuson Foundation, I'm getting a second chance to experience the beauty of this state as well as learn a lot about the nonprofit and philanthropic community's use of social … [Read more...]
New Study: Social Media Use By Foundation Leaders
The Foundation Center released a report that documents the usage of social media tools by foundation executives based on survey responses from 73 members of the Center's Grantmaker Leadership Panel. The report outlines which social media services are used regularly or occasionally by foundation leaders, which blogs are read by CEOs and how often, the perceived usefulness of Web 2.0 in philanthropic work, and highlights the social media activity of two "power users" in the field. Other … [Read more...]
Social Media: Who Will Do The Work?
No matter where I'm speaking or teaching workshops, the same questions come up ... How much time does it take to do social media effectively? Who in our organization is going to do the work? How are ever going to find the time to do social media? Social media does take time even if you are efficient. While the specific hour count can vary depending on what depth of your social media strategy, you need at the minimum couple of hours of week for a selective strategy. There are three … [Read more...]
8 Principles of Social Media ROI
Social Media Roi Slidesbk View more presentations from Beth Kanter. I am honored to be a part today's WomenWhoTech online summit. I'm doing a panel titled "Social Media ROI" with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here's the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line? How do you put a monetary value on branding? This panel will discuss realistic metrics and benchmarks any … [Read more...]
Celebrating Free Agents: Mark Horvath Launches WeAreVisible
I first met Mark Horvath on Twitter and later face-to-face last December during a trip down the California coast during the holidays. Mark is a free agent championing the cause of homelessness. A free agent is a person (many times a GenY, but not always) who is a passionate about a social cause, but is working outside of a nonprofit organization to organize, mobilize, raise money, and engage with others. Free agents are also fluent in social media and take advantage of the social media … [Read more...]
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