"You have to show not just tell your CEO about social media"- @carolynsave "Create a tweetorial" - @kanter #afpshift pic.twitter.com/zKggoMllYB — Ettore Rossetti (@EttoreRossetti) March 25, 2014 Last month, I participated in a keynote panel at the AFP Annual Conference in San Antonio, TX on the theme, "Social Media for Social Change" with Carolyn Miles, CEO of Save the Children, Ben Rattray, Founder of Change.Org, and Ritu Sharma and Darian Rodriguez Heyman, co-founders of Social Media for … [Read more...]
The Mobilisation Journal: A Way To Spread Learning About Social Change Movements Innovative Use of Technology
The Greenpeace Mobilization Lab has a project proposal idea for a "Mobilization Journal" as part of the Knight News Challenge. It's open for comments and feedback right now - or "applause." This blog shares some thoughts about this project and I have to give it a big round of applause. To understand the project, you have to get familiar with work of Greenpeace Mobilisation Lab. I've been following it for a while now and it is very inspiring on many different levels. The laboratory gives … [Read more...]
New Tips from the Giving Day Playbook on Crowdfunding Campaigns
Note from Beth: I’m working with the Knight Foundation to facilitate a peer learning exchange that will help their community foundation partners learn and spread best practices in planning and implementing Giving Days. This learning approach has two ways to capture knowledge. The first is The Giving Day Play books which a collective archive of formally documented processes, examples, check lists, and case studies planning and hosting giving days. The second is a peer learning group of … [Read more...]
The Secret To Social Media Engagement: Kiss A Squirrel!
"I kissed a squirrel & I liked it" #ReplaceGirlWithSquirrelInASong — Billboard (@billboard) April 4, 2014 I'm preparing for a webinar and with any training I begin the instructional design with surveying participants to understand their level, learning goals, and attitudes about the subject matter. Then I build out the content and discussion questions. In reviewing the data and themes from the audience input, some terrific questions about engagement popped out: How can we become … [Read more...]
Five Best Practices in Nonprofit Crowdfunding
Note from Beth: Last year, 30% of the $5 billion crowdfunded went to social causes according the "Cracking the Crowd Funding Code". Nonprofit's use of crowdfunding is growing at an exponential rate with many nonprofits jumping on the crowfunding bandwagon attracted by the potential of finding new supporters. Robert Wu offers a great set of best practices in this guest post below. As crowdfunding practices mature and become an valuable part of the nonprofit fundraising toolkit, there … [Read more...]
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