I'm really curious about how networked nonprofits can use measurement and make decisions using data to get more impact from networked approaches. I want to hear about your successes and challenges in making your networked nonprofit more effective using measurement and data to make decisions about effective use of emerging media. I expect to be blogging more about this topic. It is a hot topic in the corporate marketing world. The State of Marketing 2011 report recently released from … [Read more...]
Archives for May 2011
Show Your Mama Some Love
Show some love in the next fews at To Mama With Love, a creative social fundraiser that leverages the emotional connection we feel with our own mothers or our own pride of being a mom. Epic Change is inviting everyone to participate in an online collaborative art project to honor moms around the Globe. I created a heartspace using a photo of my mom and are dancing. She always encouraged me to participate in the arts. Growing up, I took ballet lessons, played flute, attended concerts, … [Read more...]
Benchmarking: Networked Nonprofits Measure Their Social Media Results In A Context
Arts and Social Media View more presentations from Devon Smith I'm leading a social media peer learning project called "Leveraging Social Media: Becoming A Networked Nonprofit." Devon Smith, who writes the 24 Usable Hours blog, and a self-described "data nerd" did a benchmarking analysis for participants. Benchmarking is the process of comparing your organization's practices and results with a group of peer organizations. It can be an informal study and simple to do. You identify a … [Read more...]