As part of your organization's digital strategy, you need to create engaging content for your web site, email newsletter, or blog. This content can be easily optimized for social channels like Facebook or Twitter – with a focus on making it visual. And, of course, there are benefits to visual content like increased engagement. A popular type of DIY (do-it-yourself) visual is "text overlay," used to illustrate a blog post or shared on Facebook. Here's a simple recipe for creating … [Read more...]
Archives for July 2013
7 Things I learned About Social Media Powered Online Fundraising and A Big Heartfelt Thank You for #OceanLoveEarl
If you have been following me on Twitter, Facebook, this blog or other social media channels, you know that my father passed away several weeks ago. I decided to metabolize my grief by doing an online fundraiser in his memory to raise money for Surf Rider Foundation for ocean conservation as well as do a virtual online memorial event where I asked people to tweet with the hashtag #OceanLoveEarl on July 3rd and share their favorite ocean stories. The outpouring of support from friends, … [Read more...]
#OceanLoveEarl Share Your Favorite Ocean Story on July 3rd for My Dad's Online Memorial
Online Memorial: July 3, 2013 In Loving Memory of Earl Kanter MD Tweet or Facebook your favorite story about the ocean or share an ocean conservation link with #oceanLoveEarl hashtag My Dad passed away this past week after long and courageous battle with Parkinson's. Please join me in a special online tribute to my Dad on July 3 and share your favorite ocean story using the hastag #OceanLoveEarl. A Surfing Memory of My Dad My father had a deep-seated love of the ocean and was a life guard … [Read more...]