Ag Grantees Twitter Webinar View more presentations from Beth Kanter As Visiting Scholar at the Packard Foundation, my work plan includes delivering many different peer learning opportunities, coaching, and training with grantees. Yesterday, I had the pleasure of doing a Webinar for grantees of the Agriculture Sub-Program. This blog post summarizes some of the knowledge shared about effective social media strategy, tactics, and practices. In the many years that I've been … [Read more...]
Data Nerd Alert: Donors Who Give Through Multiple Channels Give the Most
Guest Post By Dennis McCarthy We’ve known for some time that an integrated multi-channel approach to constituent engagement is key for nonprofits to be successful; however there’s been limited understanding of optimizing integrated marketing or its impact. Convio, along with CAREUSA, recently completed Insights into Integrated Marketing Constituent Behavior to further the thinking and dialog around integrated marketing With the study’s findings, we can now more confidently say that nonprofits … [Read more...]
Scrappy VS Strategic: Is there a generational divide in nonprofits around how to innovate using new technology?
Note from Beth: I'm working in Dubai this week and have lined up some guest posts from some colleagues. Daniel Ben-Horin from TechSoup Global wrote a thought provoking post over at the SSIR about generational differences in nonprofits when it comes to trying to scale social change strategies using social technologies. It prompted some great discussion and I hope you'll participate. Scrappy VS Strategic - Guest Post by Daniel Ben-Horin I loathe the cloying mock humility of the twitterverse … [Read more...]
Find the Charlie's, Justine’s, and Edna’s in your network
I was honored to moderate a panel at Innogive Conference on the intersection of social and mobile strategy. I got to hear Scott Dunlap who is VP, Emerging Opportunities/New Ventures at PayPal deliver a great talk that offers some persona for different actors in your nonprofits network and how they influence, activate, or raise awareness for your cause through social channels. The slides are here. His points were: Each person does a little, the community does a lot “Does” is any action – … [Read more...]
Data Nerd Alert: Social Networking Benchmark Report
Note from Beth: This is a banner week for data nerds! Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. Frank Barry shares this guest post summarizing results. 2012 Nonprofit Social Networking Benchmark Report [INFOGRAPHIC] guest post by Frank Barry Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme … [Read more...]
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