Beth Kanter

Beth Kanter is a consultant, author, influencer. virtual trainer & nonprofit innovator in digital transformation & workplace wellbeing.

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Why Conversion Is A Better Objective Than Traffic Referral

June 28, 2011 by Beth Kanter

Note from Beth: I'm working on the sequel to the Networked Nonprofit - it is a book about using measurement to prove and improve results with the Measurement Goddess KD Paine.    (Her  recent book, Measuring What Matters, is a must read.) So, lately, I've been on the hunt for good nonprofit measurement stories.   Last week, I read Jocelyn Harmon's post about Nonprofit Facebook Fail and in the comments, Petri Darby refers to the dramatic increase of visits to his nonprofit's Make-A-Wish … [Read more...]

Filed Under: Measurement

Social Media Advice in Fortune Cookies

June 24, 2011 by Beth Kanter

I've been experimenting with posting different types of content and engagement techniques on my Facebook Page this past month based on what the research says about increasing engagement.  This week, the post that got the most conversation was a playful and visual one.    Using the photo above,  I asked people to share their best social media advice as a fortune in a fortune cookie.   I also posted off hours. They were clever, funny, and great social media advice!   Here's a few. “Find your … [Read more...]

Filed Under: Networked Nonprofit Tagged With: Facebook

Networked Learning Loops Through Benchmarking

June 23, 2011 by Beth Kanter 11 Comments

In the Networked Nonprofit "Learning Loops, we  illustrated how networked nonprofits do a real-time, lighter assessment process as they engage their community and make improvements and adjustments along the way.   Some describe this as   "try it and fix it."   It might seem like changing a flat tire while the car is still moving but for many Networked Nonprofits it is a secret to their success. I remember thinking to  myself at the time, well if one networked nonprofit can do this, couldn't a … [Read more...]

Filed Under: Instructional Design, Measurement

How To Get Fire in Your Organization's Belly: Key Insight from the Millennial Donor Summit

June 22, 2011 by Beth Kanter

Millennials - We know they are young, tech savvy and well-educated-but they are also some of the most active when it comes to donating and volunteering.   So what's the secret to engaging Millennials in your  nonprofit organization's work?   The Millennial Donor Summit explored this question and others while engaging participants in a virtual setting.     The MDS11 extended the concepts and ideas discovered in the annual Millennial Donors Survey conducted by JGA and Achieve by building knowledge … [Read more...]

Filed Under: Fundraising

Are You Using the Best Ever Social Media Analytics Tool?

June 22, 2011 by Beth Kanter 7 Comments

A simple online survey. There are so  social media analytic tools to measure social media and other emerging technologies, that we've created a new genre of Shiny Objective Syndrome -- Data Puking disorder.   We've become addicted to generating pretty charts and graphs, while taking any opportunity to play with any new (and especially free) social media measurement tool that we  read about on blogs. We're so enchanted by data, that we've lost sight of what decisions we're trying or results to … [Read more...]

Filed Under: Measurement

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Beth Kanter

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