Note from Beth: My take away from this guest post is the advice that my co-author, KD Paine, has been saying for years. "Don't measure the world, if you don't have the time and resources to do so." It is a key theme in our book, "Measuring the Networked Nonprofit." What we talk about is the idea of taking baby steps in measurement to build the practice and you won't be able to do that if you attempt to measurement too many things and collect too much data. In this case study, there … [Read more...]
Archives for October 2012
Three Simple but Powerful Social Media for Nonprofits Tips
Note from Beth: The Social Media for Nonprofits Conference is returning to San Francisco on October 11th. I've been honored to be a speaker at the past events held in San Francisco and would be there next except it conflicts with a NYC Measuring the Networked Nonprofit book tour dates. If you are in the San Francisco area, work in the nonprofit sector, and work on social media, you should attend this event. Guillaume Decugis, CEO, Scoop.it is on the agenda and most likely talking about … [Read more...]
Embrace the Data, Change the World
@kdpaine gets her hands on the book right before #emetrics keynote instagr.am/p/QTTfRJlZjl/ — Beth Kanter (@kanter) October 3, 2012 I'm in Boston with Katie Paine as part of our book tour for "Measuring the Networked Nonprofit" where we jointly delivered a keynote at the e-metrics conference yesterday. The audience consisted of data geeks, data scientists, and analytics professionals! I shared an overview of networks for social change and some of the challenges that nonprofits face in … [Read more...]
To Promote or Not to Promote? (…and Is That The Question?):GlobalGiving’s Experiment With Facebook Promoted Posts
Note from Beth: Almost weekly, there is yet another tool, feature, or tactic that you can you try using as part of your social media tool box. But how do you know it is effective? Over the summer, Facebook has enabled you to pay for an individual post to be seen in more of your fans’ newsfeeds. If you are a FB Page administrator, you probably noticed the new metric Facebook has on the bottom of every post showing how many people it reached. Further, you probably wondered whether does it … [Read more...]
