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Trainer's Notebook: Reflections on Designing and Delivering Training To Get Results
Last week was a busy week, after keynoting the Nonprofit Solutions Conference in Kansas City, I facilitated a one-day workshop for the Center for Nonprofits on developing and measuring a sustainable integrated social media strategy. After the workshop in Ohio, one of the participants thanked me, saying that creating a strategy for integrated social media had been on their to do list after taking a workshop last Spring, but had never gotten around to doing it. She said the workshop gave her … [Read more...]
You Are Invited: Packard Foundation Hosting Google Hangout on Oct 29th at 3 PM PST to Celebrate My 4 Years As Visiting Scholar
This tweet was sent a Packard Foundation board meeting four years ago. By today's standards, it isn't earth shattering. But, this was back in 2009 in the days when you mentioned Twitter and people would look at you with a puzzling expression or say sarcastically, "Isn't that where people share what their cat ate for breakfast?" It was part of a presentation I gave to the board about how networks were changing the way nonprofits were doing their social change and an advanced preview of book, … [Read more...]
How to Use Design Thinking Methods to Improve Your Nonprofit’s Strategy and Measurement
Last week, I was lucky enough to participate in a brainstorming meeting at a foundation that was developing a strategy for its digital platforms (web, social, mobile, etc). The process was facilitated byPeter Maher, founder and CEO, of Luma Institute. We used some Human Centered Design techniques from their “Innovating for People” design methods recipe book. It was the most stimulating web platform strategy session that I have ever experienced! What is Human Centered Design? Is it only … [Read more...]
Finally, A Clear Shift in Attitudes About Measuring Social Media
[slideshare id=27255186&doc=sm4n-kanter-keynote-131016110125-phpapp01] Last week, I was honored to be the keynote presentation at the Social Media 4 Nonprofits Conference in San Francisco on why and how to measure impact for your social media integrated strategy. For past couple of years, I have been blogging, speaking, facilitating peer trainings, and writing about using measurement methods for nonprofits to measure impact and to learn from their data. I spent a year co-writing on a … [Read more...]
Are Your Creepy Pitches Spooking Your Supporters? Pitch Fail and How To Fix It!
Note from Beth: Last year at the NTC, I facilitated a plenary session on learning from failure - a topic that I've been curating for years and lately, have seen a number of failfests and failcons popping up including these two coming up in November - in NYC and SF. One big nonprofit fail is crafting effective pitches or calls to action that align across a ladder of engagement. Erica Mills has shared this guest post about why some nonprofit pitches fail and some tips on how to fix them. … [Read more...]
How Your Nonprofit Can Make the Most of Its LinkedIn Profile
[slideshare id=16202153&doc=copagesnpv3-130127084116-phpapp02] Note from Beth: We are seeing more and more nonprofits use LinkedIn for organizational goals - from its powerful board recruitment tool to setting up company pages (see Ten Must Follow Nonprofits on LinkedIn). If your nonprofit decides to set up a presence on LinkedIn, check out how some of the early adopters are engaging with followers and the content they are sharing to help you get some ideas for you plan. In addition, … [Read more...]
Designing Transformative Communications Capacity Building Programs for Nonprofits
[slideshare id=26865714&doc=comnetcapacitybuilding-131004095218-phpapp02] I've been working in the nonprofit sector almost 35 years and 20 years ago I had the a front seat at the creation of a new field, nonprofit technology and using the Internet for mission driven work. My first job was as a network coordinator for an online network of artists, called ArtsWire. My job responsibilities: designing and delivering capacity building programs for artists, arts organizations, and arts … [Read more...]
Is That A Camera in Your Pocket? Tips and Tools for MobilePhonetography As Part of Your Content Strategy
I'm facilitating a Peer Learning Program for the Knight Foundation with community foundations that are hosting Giving Days using the Knight Foundation's Giving Day Playbook. We were discussing marketing plans for earned, paid, online, and social media - and looking at good examples of social content. The Community Foundation of Palm and Martin Counties had this great example of a "behind the scenes" photograph of a photo shoot for their annual report. It represents the convergence of … [Read more...]
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