The holiday break is a great time to read books, both for work and just plan fun.     Earlier this week, I read the recently published "Mindful Social Marketing" by colleague Janet Fouts.  If you are doing social media for a nonprofit, this book is a must read.   It is filled with great wisdom. Janet has worked with for-profits and non-profits as a marketing strategist for many years and her expertise is impressive.  I know first hand because she doesn't live too far from me and we have done … [Read more...]

Yvon Chouinard - Founder of Patagonia, flyer fisherman, rock climber, surfer and COHO ACTIVIST! Posted by Catie Clune on Thursday, September 24, 2015 This weekend, I got to spend some time at a beautiful conference center on Falling Leaf Lake with grassroots environmental organizations at the Tools for Grassroots Activists Conference.  The event is sponsored by Patagonia as part of their grant program.    I presented a plenary session on networked mindsets and leadership and facilitated two … [Read more...]

[slideshare id=29413080&doc=instagrammarketingguide-131221090752-phpapp02] Earlier this month, when Instagram announced its user community had grown to more than 400 million, it reminded me that I needed to update my curated collection of Instagram for Nonprofit resources.  As a content curator, I'm not just on the hunt for learning and sharing snippets of the new or what's buzzing.    Content curation is ultimately organizing, synthesizing,  presenting, and maintaining your resource … [Read more...]

As you probably know, the Pope is visiting the United States this week in Washington, DC; Philadelphia; and New York City.   While the crowds will gather on the ground for a change to touch the hand of Pontiff, there will be a lot of crowds online to celebrate his visit.  By creating the #GoodIsWinning hashtag and launching PopeIsHope accounts across many social media platforms that especially target Millennials and Gen Z, the Pope's visit will amplify social change messages around climate … [Read more...]