Last week, I was in Sao Paolo for the ABCR Festival, the leading conference in Brasil for fundraising for nonprofit organizations. This was my third visit to the country. I delivered a keynote for Social Good Brasil in 2012 and for a conference on volunteering hosted by Fundação Telefônica in 2014. My last visit to Brasil coincided with the Brasil's version of GivingTuesday called DiadeDoar and I was lucky enough to attend a fundraiser with Brasil's Giving Tuesday leader João Paulo Vergueiro. … [Read more...] about What I Learned About Online Donor Engagement from Fundraisers in Brasil
Note from Beth: December is a time when start to reflect on the past year and future online trends for fundraising. The term "Sharing Economy" came to my attention two years ago after attending the SHARE conference in San Francisco and there were some implications for philanthropy. If you want a good overview of the Sharing Economy from a nonprofit perspective, read these two posts from TechSoup, Why Nonprofits Are Needed in the Share Economy and Nonprofits Imagine A Better Sharing … [Read more...] about 6 Insights The Sharing Economy Tells Us About The Future Of Fundraising
Every year since GivingTuesday has started, I've celebrated it with a fundraiser for a nonprofit cause that I care deeply about. This year, on November 29, I will participate in a fundraising event with Guy Kawasaki hosted by Mozilla to help raise awareness and funds for Wake (Women's Alliance and Knowledge Exchange). If you are in the Bay Area, please join us - you can RSVP here. WAKE gets technology and communications tools, training and support to women's rights leaders and their … [Read more...] about Join me and @GuyKawasaki on #GivingTuesday to Support #WomensRights
Apple has had a rule that banned iOS apps from collecting funds for charities or fundraisers via Apple Pay. That means if they collected funds, it would have to take place outside the app, such as through a browser or text. Apple also made it difficult for nonprofits to collect in-app donations without incurring huge transaction fees on top of credit card fees. Six years ago, I helped organized a protest and online petition to ask Apple to change their online donation policy for nonprofits. … [Read more...] about Apple Pay for Nonprofits: Frictionless Online Philanthropy
Note from Beth: We are in the "dog days of summer," that quiet time of year when a lot of people are on vacation and we might catch a glimpse of the Perseid meteor shower lighting up the night skies. It is not only a time for rest and relaxation, it is also an important time to start thinking about your nonprofit's year-end fundraising campaign. This guest post from Big Duck reminds us why Branding is so important to the success of fundraising and some options to help you be successful. … [Read more...] about The Key to Great Year-End Fundraising? Your Brand.