The Greenpeace Mobilization Lab has a project proposal idea for a "Mobilization Journal" as part of the Knight News Challenge. It's open for comments and feedback right now - or "applause." This blog shares some thoughts about this project and I have to give it a big round of applause. To understand the project, you have to get familiar with work of Greenpeace Mobilisation Lab. I've been following it for a while now and it is very inspiring on many different levels. The laboratory gives … [Read more...]
The Secret To Social Media Engagement: Kiss A Squirrel!
"I kissed a squirrel & I liked it" #ReplaceGirlWithSquirrelInASong — Billboard (@billboard) April 4, 2014 I'm preparing for a webinar and with any training I begin the instructional design with surveying participants to understand their level, learning goals, and attitudes about the subject matter. Then I build out the content and discussion questions. In reviewing the data and themes from the audience input, some terrific questions about engagement popped out: How can we become … [Read more...]
My TedXBerkeley Talk on Individual Social Responsibility
Earlier this month, I crossed an item off my bucket list when I gave a talk at TedXBerkeley. I spoke on the topic of "ISR" or what I call "Individual Social Responsibility. " The idea is that when you give in small amounts - anything - your time, money, or skills and encourage your network online to amplify it, you can have a great impact as an individual. The point is that it isn't about amazing a huge number of followers on social networks, it is about building relationships online, … [Read more...]
How the Head of UNDP Uses Twitter To Engage Around Development Policy Goals
Love this! RT @CMLoNigro: .@HelenClarkUNDP now taking questions on #post2015 - use #2030Now in your tweets! pic.twitter.com/W25OihgjEz #WEF — Caleb Tiller (@CMTiller) January 14, 2014 As global attention turns to the World Economic Forum in Davos later this January, the +SocialGood community invited experts, leaders, innovators, UN and government representatives, and civil society and people like me-- to participate in a one-day global conversation on social media channels yesterday, January … [Read more...]
7 Practical Tips for Engagement with a Higher Purpose On Social
[slideshare id=29739714&doc=nettalksslides-140106132031-phpapp01] I am leading a #Nettalks Webinar on "Leveraging Social Media to Engagement and Inspire Alumni Networks" at 2 PM EST today. On Monday, I shared a post about some network and strategy concepts. In this post, I'm sharing my slides, resources, and practical engagement tips with a higher purpose. That purpose, of course, is to build a life-long relationship with alumni of your nonprofit's program or school so that they are … [Read more...]
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