Some of you may remember that I shared a depressing screen capture of my Facebook Insights visual right after taking a two-week break during the holidays. The comments in the thread were terrific and generated a blog post: https://bethkanter.org/getting-started. But more importantly, I wanted to close the loop and show you that after getting back to a consistent editorial calendar, the engagement and reach came back from vacation. Now, I think I just might be able to enjoy my next vacation … [Read more...]
Archives for January 2013
A Nonprofit's Legal Counsel Is The Social Media Manager's Best Friend!
That headline isn't a lawyer joke. And let me say upfront, I respect lawyers and legal issues that nonprofits and foundations have to navigate around social media. However, I realize that in some nonprofits the relationship between in-house legal counsel or the organization's lawyers is based on fear and control. As a social media nonprofit professional mentioned in a Facebook thread recently, "I've observed interesting dynamics with legal counsel over social media with the result of … [Read more...]
Is 2013 the Year of Video for Nonprofits?
If you follow social media guru Mari Smith, you have no doubt noticed the headline "The Year of Video" and promotion for a free webinar on the ins and outs of video creation, video production, video marketing for small businesses on Jan. 24th. Will nonprofits follow that trend? I always look at Michael Hoffman, CEO, See3 Communications for an answer. Michael has been front and center of video for nonprofits for years. He says, “Video is, by far, the content that commands the most … [Read more...]
Using Data and Social Media for Social Justice Outcomes: TIG 2013 Keynote
[slideshare id=16017647&doc=tig-2013-bethkanterkeynote1-16-13-final-130116042107-phpapp01] I'm in Jacksonville, Florida today to open the plenary session of the Legal Services Corporation Technology Innovation Grant Annual gathering. The last time I keynoted was five years ago! This session is my first interactive keynote based on the content of my book, "Measuring the Networked Nonprofit," co-authored with KD Paine. I'm working on developing the curriculum for this book as I did for my … [Read more...]
The Failure Bow: How To Stop the Blame and Shame Game and Start Learning
When you read this post, I'll be on a plane to the facilitate the opening plenary at the Legal Services TIG Conference on Wednesday, Jan. 16th. One of my key themes for the year is to look at failure and learning - and will also have a chance to dive into a conversation at the upcoming COF Conference with colleague Peter Sims, Author of Little Bets and founder of BLKSHP. His book has a great summary of the research out there on what is failure. One idea particularly stuck me with -- that … [Read more...]
