I grew up in a small beach town on the South Jersey Shore where I spent summers swimming and building sand castles. A deep appreciation for the ocean and beach is in my DNA. My father (photographed above) was a life guard, swimmer, and one of the first to take up surfing in the early 1960's on our beach. So, I always had a fondness for surfing. During my first week as Visiting Scholar at the Packard Foundation, I had an opportunity to hear a presentation by the good folks at Surfrider … [Read more...]
Archives for 2010
I'm betting $10 Social Media Wins …
My colleague, Clay Lord, Theatre Bay Area told me about a bet that the communications manager is having with the director of development. Here's the bet: THE BET: I must use the It’s Not the Size of the Gift platform to raise $1,937 by 5pm EST Friday, October 1st, and I can only promote it over social media networks. (Why $1,937, you ask? Well, that’s the exact number of Facebook fans we have at the very moment I am typing this call to action. In my brain I thought, wow, wouldn’t it be awesome … [Read more...]
The Networked Nonprofit Update
Allison Fine and I have been thrilled with the reception that our book, The Networked Nonprofit, has received. I'm very grateful for support and more so for the conversations and thoughtful blog posts you have shared. I wanted to share a few recent posts that I've enjoyed and a couple of upcoming book events. If You Want An Answer, Ask Everyone by Jane Wales, Huffington Post, provides an overview of crowdsourcing in philanthropy and quotes from the chapter in our book on … [Read more...]
Social Media for Good and Evil, Strong and Weak Ties, Online/Offline,and Orgs and Networks
Malcolm Gladwell's article "Small Change: Why the revolution will not be tweeted," brings the slacktivism, social media for social good or evil, strong and weak ties, and organizations vs networks debates to a mainstream audience. He tries to make the point: "Social change has been happening before the creation of Twitter four years ago" but disappoints. Anil Dash says it is wildly anachronistic to think that the only way to effect social change is to assemble a sign-wielding mob to … [Read more...]
The Dragonfly Effect: Win A Copy, Leave A Comment, Swab Your Cheek
On Sunday, I attended the book launch for the Dragonfly Effect, a book about quick, powerful ways to use social media for social change by Jennifer Aaker and Andy Smith. This book party was different, not because it had kids activities or the fun photo booth (see above), but because it also had a table from Be The Match to encourage people to sign up for the bone marrow registry. Let me explain how all these ideas tie together ... I met Jennifer Aaker about a year ago when she invited … [Read more...]
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