Last week was a busy week, after keynoting the Nonprofit Solutions Conference in Kansas City, I facilitated a one-day workshop for the Center for Nonprofits on developing and measuring a sustainable integrated social media strategy. After the workshop in Ohio, one of the participants thanked me, saying that creating a strategy for integrated social media had been on their to do list after taking a workshop last Spring, but had never gotten around to doing it. She said the workshop gave her … [Read more...]
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How to Use Design Thinking Methods to Improve Your Nonprofit’s Strategy and Measurement
Last week, I was lucky enough to participate in a brainstorming meeting at a foundation that was developing a strategy for its digital platforms (web, social, mobile, etc). The process was facilitated byPeter Maher, founder and CEO, of Luma Institute. We used some Human Centered Design techniques from their “Innovating for People” design methods recipe book. It was the most stimulating web platform strategy session that I have ever experienced! What is Human Centered Design? Is it only … [Read more...]
Measuring the Impact of Your Nonprofit Program
A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The workshop used design-thinking based on Luma methodology to help participants develop a communications strategy for measuring impact. The process took participants through an assessment of the problems facing them, collective brainstorming, and prototyping. The group included a mix of Google grantees as well as measurement professionals. That's … [Read more...]