I have a couple of New Year’s rituals that help prepare me for a new year. These include a review of the year’s accomplishments and two techniques that help you focus on your goals: Peter Bregman’s theme for the year, and Chris Brogan’s “My Three Words .” I also throughout the month of January review my work routines and systems and redesign or tweak to improve productivity. Rituals and routines have many benefits for your personal effectiveness. They capitalize on our brains’ ability to … [Read more...] about Happy New Year: What's Your Theme for the Year?
Archives for December 2013
Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water
Note From Beth: The power of observation is key to learning and perfecting any practice or skill. Observation is not just scanning or browsing, but looking at another organization's practice with a critical thinking lens and gaining insights. Along with benchmarking - that is comparing your organization's numbers with an industry average or simply another similar organization or two is great. But if you want to get even deeper insights, do an in-depth review of a similar … [Read more...] about Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water
How One Nonprofit Used Social Media for Damage Control During A PR Crisis That Erupted During a Fundraiser
Note from Beth: I’m facilitating a peer exchange for the Knight Foundation for a group of grantees that are hosting a Giving Days over the next year using its recently published Giving Day Playbook. The idea is not only for participants to acquire the skills and knowledge to host a successful giving day, but for them share and transform practices together. GiveMN has been hosting their giving day, Give to the Max Day for the past few years and working as a peer coach. As part of the … [Read more...] about How One Nonprofit Used Social Media for Damage Control During A PR Crisis That Erupted During a Fundraiser
#FacebookAdGrants: What Nonprofits Need More Than a Facebook Donate Button
Over the years, I've attended events where a representatives from Facebook shared with nonprofits how to use the platform more effectively. During the Q/A after the presentation, one of the most frequent questions asked has been, "Will Facebook be making grants to nonprofits?" The answer is always something along the lines of "We are giving the platform to nonprofits to use for free." Earlier this week, in line with that CSR strategy, Facebook announced that it was rolling out a … [Read more...] about #FacebookAdGrants: What Nonprofits Need More Than a Facebook Donate Button
How Nonprofits Get Significant Value from Content Curation
On December 17 at 6:30 pm, I am facilitating a discussion and presenting at one of Scoop.It's "Lean Content" events in San Francisco. The topic is "The Unanticipated Benefits of Content Curation for Nonprofits." Content curation is sifting through information on the web and organizing, filtering and making sense of it and sharing the very best content with your network. Rather than another potential recipe for information overload, content curation can be a method for self-directed learning … [Read more...] about How Nonprofits Get Significant Value from Content Curation
